Chinese celebrations will begin January 23rd ushering in the year of the Dragon. This holiday is the most important on the Chinese calendar. Produce...

The use of games in campaigns has created new engagement opportunities for marketers in both digital and traditional ad channels. A key aspect of...

Google commissioned the independent market research firm Ipsos OTX MediaCT, to compare the digital habits of African-Americans to a representative...

What’s the common denominator across the 50 brands showing the fastest growth both in depth of customer relationships and financial value between...

As digital usage rises, so does online advertising spending. However, the percentage spent targeting Hispanics has not. Marketers are spending less...

Following the tradition Google has started with other amazing ‘easter eggs ‘– Do a Barrel Roll, Google Gravity, Askew, etc – Google has...

Cowbird is an online project where storytellers can keep audio-visual diaries, write stories and collaborate with others in documenting “sagas”...

Walmart has developed a Facebook app called Shopycat that scours Facebook profiles, updates, comments and likes to come up with gifts for your...

To promote the largest Apple retail store, a 23,000-square-foot location inside New York's Grand Central Terminal, the company has been teasing with...

In a year when the entertainment world gave consumers and media pundits plenty to tweet about, including Charlie Sheen’s eyebrow raising antics, it...